Big Data in Real Life


There are different things that you may have learned about big data but you have to admit that there are moments when you still do not fully understand it. It is likely that when you hear the term “big data,” you think about healthcare or even banking. There are still other moments wherein big data can be used although people are not too familiar with these details yet.

Some Examples of Big Data

In order to truly understand big data, there is a need for you to understand how it can be used. You already know that this is used in order to get healthcare analytics and even industries. There is a need for large industries to use big data because it will allow them to know more about their customers. It will help them understand what their customers want depending on their customers’ behavior and other patterns. By doing this, they have a higher chance of increasing their profit.

There was a time when the data that was being received can be considered manageable. Right now, there is a lot of data that is being passed around. It will be hard to keep track of all of them. It seems that even more data will be generated every second in the future. Without the use of big data, it will be hard to keep track of all the needed information. There are some companies that offer big data analytics services.

  • Big data is normally used for fast food right now. There are a lot of people who like fast food. In fact, there are some people who cannot imagine life without fast food. Some take it often while others only do it when they can. There was a time when fast food can still take a long time. Big data has made it possible to make advanced orders so that the process of getting your food will be easier to do.
  • There are also some companies that offer their products to be somewhat changed by their customers depending on what the customers want. For example, there are some who will let you pick your own flavor. The more that people will pick a certain flavor, the more likely that it will be offered permanently by a company.
  • Big data is also being used in the casino. A lot of people go to the casino for fun. They are prepared to lose some money. Some go to the casino because they find gambling a fun activity to do and to get rid of stress. Through the use of big data, the game selections that are being offered by casinos have greatly improved. They are now offering games that a lot of people would love. Through big data, the casino will be able to pinpoint which machines are being played more than the others.
  • Have you ever received an email or any other form of notification from a company that you used to patronize? You will most likely receive a message that says that you are missed. Through big data, companies will know if you have not interacted or purchased with them for a long time. There are a lot of companies that would offer something that you cannot resist so that you can transact with them again.

Can you still think of other ways wherein big data can be used? There are still a lot more that you may not have realized yet.

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